- The Denver Broncos have become the first team in the NFL to partner with a sportsbook.
- FanDuel Sportsbook and the Broncos have entered into a multi-year partnership.
- The odds featured on FanDuel will be boosted for many Broncos prop bets.
DENVER – FanDuel has signed a multi-year deal that partners them with the Denver Broncos organization.
Colorado is looking to become a powerhouse in the sports betting industry as they are taking this time when professional sports have been on hiatus to build their market for the inevitable comeback of the games.
In May, the NFL gave the go-ahead for teams to partner with sportsbooks, and the Broncos became the first team to take advantage of the opportunity.
FanDuel And The Denver Broncos
Both FanDuel and the Denver Broncos are excited by the deal for the mobile and the internet sports betting platform.
Not only will FanDuel be the team’s official operator for all sports betting, but they will also head up their Daily Fantasy Sports (DFS) operations for Denver.
FanDuel will be allowed to use the Denver Broncos branding throughout various sports betting platforms within the Colorado market. They can also advertise the FanDuel brand within the Empower Field at Mile High Stadium as well as through radio and television outlets affiliated with the team.
“Colorado is home to a passionate sports fan base and independent spirit, and, together with the Broncos, we’re going to take the fan experience in Colorado to the next level,” said Mike Raffensperger, FanDuel Group CMO.” With the NFL season just around the corner, partnering with an innovative organization like the Denver Broncos allows us to offer engaging fan experiences both inside and outside the stadium and access to unique betting promotions and content.”
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What Colorado Sports Bettors Can Expect To See With FanDuel
Sports bettors in Colorado can expect to see a number of wagers and promotions centered around the Denver Broncos with FanDuel.
From boosts on the wagers for Week 1 of the Broncos schedule to various other bets, there will be no shortfall of Denver Broncos bets to place with the use of FanDuel’s sports betting platform.
Residents in Colorado can download the mobile app at any time and look over the futures bets listed for the Broncos.
“FanDuel has built a strong reputation as a premier gaming destination for sports fans,” said Mac Freeman, Denver Broncos Chief Commercial Officer. “The ways they smartly reach people through engaging and entertaining content is in line with the Broncos’ innovative thinking when connecting with our fans. With FanDuel’s successful launch into Colorado earlier in May, we believe Broncos fans will enjoy FanDuel’s trusted mobile sports betting and daily fantasy platforms.”
With the NFL season expected to begin as planned, FanDuel is making the proper moves to dominate the Mile High city.
Christina has been writing for different platforms for years. She has a particular interest in writing about any and all sports-related news. If there is a game on, she’s watching it. She has been writing for USAOnlineSportsbooks since 2019.
